Product Manager

Consolidated Tenders is a SaaS platform that streamlines online tendering for local, state, territory, and national government opportunities. It is a two-sided marketplace, providing business critical benefits to both buyers and sellers. We enable government to broadcast opportunities across a broader market of suppliers, compliant with their governance process.  Responding companies can streamline the discovery, application and management of tender applications, with more focus on winning bids and less on the administration behind them.
 

Founded in 2015, Consolidated Tenders has grown quickly and now represents opportunities across Australia and New Zealand.

As a Product Manager at Consolidated Tenders, you will be at the forefront of driving the success of our SaaS platform. You will be responsible for developing and implementing marketing plans to drive adoption, by creating and executing strategic marketing initiatives. You will collaborate closely with our software development team to understand the product, be able to demonstrate functionality and benefits, enabling you to develop the brand voice, compelling messaging, user interface improvements, and execute go-to-market strategies that resonate with our target audience.

• Responsible for the end to end creation and execution of marketing campaigns, including go-to-market plans for new feature releases and demand generation initiatives, to drive growth
• Develop clear and compelling positioning and messaging that effectively communicates their value proposition for customers and media
• Conduct market research and competitive analysis to identify market trends, customer needs, and competitive landscape, and use insights to inform product and user interface development, and marketing strategies
• Assisting the Managing Director and other sales personnel to manage government relations and communication
• Create marketing collateral, including sales enablement and customer service materials, pitch decks, presentations, training materials, case studies and digital assets
• Work closely with cross-functional teams to ensure alignment on product vision, roadmap, and go-to-market strategies.
• Define key performance indicators (KPIs) and regularly report to stakeholders to measure the effectiveness of marketing campaigns, optimise strategies, and regularly report on performance to internal stakeholders.

We are a fast growing, profitable business, with opportunities to support our customers to save big across the tendering value chain and win big opportunities for their own growth. You will have the opportunity to:

• Work at the forefront of a rapidly growing business and brand
• Work across government, contracting and technology sectors
• Be part of an innovative team, focused on developing product benefits, reliable quality and delivering valuable benefits to our clients
• Work in an inclusive environment
• Have a competitive salary and benefits, social connection, onsite parking
• Lead the product’s brand, marketing, and business development resources
• Full time (negotiable for the right candidate)

You will have a proven background in end-to-end product marketing, with:

• At least 6 years in product marketing or related roles, preferably in the technology, software, SaaS, government sector
• Proven experience in developing and implementing marketing strategies for customer acquisition and engagement
• Excellent written and verbal communication skills, with the ability to craft campaigns with compelling messaging and storytelling for websites, social media, EDMs, customer service and product demonstrations
• Strong analytical skills, with the ability to translate market and product insights into actionable marketing and business development strategies across a range of digital platforms and in person.
• A track record in delivering revenue and growth goals
• Self-motivated and results-driven with a passion for technology and innovation.
• Experience in tender opportunity evaluation and tender response preparation and business development is desirable
• Bachelor's degree in marketing, business, or a related field desirable