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SalarySenior Marketing Manager - BIG W | Brand StrategyBring to life the BIG WBrand Strategy through innovative and meaningful programsCoach and lead a team to deliver strong brand experiences to our customersSurry Hills Location with hybrid working arrangementsWelcome to the BIG W TeamIt's the start of something bigger. There are over 15,000 of us, in the biggest cities and the tiniest towns and for over 50 years BIG W has been the trusted backstop of Australian households, clothing families, furnishing homes, filling toy boxes and providing everyday essentials.What you'll doDrive the development and execution of our Brand Strategy to enhance brand preferenceProvide strategic thought leadership to developing brand programs that are innovative, differentiating, meaningful and relevant for our family customers.Partner & collaborate with Communications & cross-functional teams (including Group Strategy, Commercial, Store Format, Group Next Gen team, Digital, Retail ops) to deliver an impactful Brand Strategy & Experiences, ensuring balance of customer centric and business prioritiesLead the development and implementation of integrated omnichannel marketing campaignsMentor and coach the marketing team, fostering a collaborative and high-performing culture that encourages creativity, innovation, and professional growth.Make informed decisions based on customer insights, data led market trends, and key performance indicators to continually refine and improve the customer experience and stay abreast of industry trends, relevant effectiveness techniques and competitive landscape to identify new opportunities and stay ahead of the curve.What you'll bringPrevious experience as a Brand Strategy Manager for a successful customer-centric brandA thought leadership with strong influencing skills to generate support for new opportunitiesBravery to try new things, thinking outside the box to deliver brand centric customer experiencesA strategic, creative and innovative thinking with strong leadership skills to drive brand experiencePrevious experience as a known and trusted business partner in a fast-paced environmentStrong team leadership; building and developing highly engaged teams who perform at their best through coaching, development and feedback.Analytical insight; measurement and impact of data to show the business results of strategic marketing effortsWe value flexibility and will consider part time, job share or other flexible options to enable these roles to meet your work/life commitments.What you'll experienceOur Team Members are at the heart of everything we do and we're always looking for ways to support your career journey and reward great work:A progressive and flexible 'work from anywhere' policy that gives you more control over your work, life and wellbeingTeam discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven workA range of programs to help you prioritise and manage your well-being, including 24/7 access to the Sonder app.A progressive and competitive leave policy that gives you more space for what matters to youEndless possibilities with Woolworths GroupWe're a proud part of the Woolworths Group - 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose - 'to create better experiences together for a better tomorrow.'Here you'll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.Everyone belongs at Woolworths GroupDiversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team's diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.Platinum Tier Employer - Australian Workplace Equality Index for LGBTQ+ inclusion
Employer of Choice for Gender Equality - Workplace Gender Equality Agency.Our Talent Acquisition Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. Woolworths Group is not responsible for any fees related to unsolicited resumes #LI #work180
