The Rev. Bill Crews Foundation is one of Sydney's largest frontline charities and has been operating for 38 years. Our mission is to provide assistance to address the cause and effect of homelessness and poverty faced by marginalised individuals. We succeed in achieving this through a combination of caring services like food provision, social welfare and education support.
OPPORTUNITY
Are you ready to be the powerhouse behind incredible events and impactful marketing campaigns? We're seeking a dynamic Marketing and Events Coordinator to join our team at the Rev. Bill Crews Foundation ('BCF'). Here's your chance to dive into a role where you'll strategise, organise, and execute a variety of exciting events and Marketing initiatives.
You'll be our online expert, coordinating all things digital – from website updates to engaging Social Media posts. Your mission? Boost awareness by posting daily, attract donors, and foster community engagement.
RESPONSIBILITIES OF THE ROLE
- Take initiative to engage with the BCF community, bringing our stories online and nurturing connections.
- Promote the Foundation to the community by posting on BCF Social Media platforms daily in line with the Social Media policy.
- Assist with all online platforms, creating updates and executing strategies to increase audience and engagement.
- Develop and implement marketing and Social Media campaigns for the Foundation, working closely with each relevant department.
- Assist with the Rev. Bill Crews’ website blogs and podcast updates.
- Coordinate the content calendar ensuring that all posts have been reviewed, updated, scheduled, and published on time.
- Examine performance metrics for Social Media campaigns, gauge campaign effectiveness, detect patterns and produce informed reporting based on data.
- Oversee the various libraries of photos, logos, brand identity kits and Marketing collateral.
- Develop and coordinate an email marketing strategy, with relevant stakeholders.
- Create and design promotional materials, when requested.
- Work with the Fundraising Manager to ensure marketing campaigns are in line with fundraising initiatives.
- Ensure the website content remains up to date by verifying accuracy with each department head and aligning the website branding with our established guidelines.
- Develop and implement engagement strategies for events and the events calendar.
- Promote events internally and externally in line with marketing duties.