Social Media Specialist

Are you seeking an extraordinary career opportunity? This could be a game-changer for you. This role doesn't involve sitting at a desk; instead, get ready for an exciting journey filled with events, promotions, meetups, and parties, both locally and internationally. We are on the hunt for an individual brimming with high energy, a natural extrovert, someone who thrives on social interactions, and has an innate passion for all things related to health and fitness. What matters most is your attitude and your ability to stay ahead of the latest trends. TikTok and Social Media should be your second home; it's where you live and breathe. Trendsetter and highly adaptable and flexible to keep up with the ever-evolving nature of the platform and its audience.

EHPlabs is a global powerhouse in the sports and gym supplement, as well as the health and fitness industry. Our reputation skyrocketed with the sensational success of our award-winning thermo pre-workout, OxyShred. Back in 2012, we revolutionised Social Media marketing through athletes and influencers on Instagram. A decade later, we're all set to do the same on TikTok. We're on a mission to become the absolute best globally and to champion the EHP cause by empowering individuals to reach their maximum potential. We firmly believe that "our potential is limitless when we are empowered." Let's make it happen.

Key responsibilities:

• Content Strategy + Scheduling: Develop and execute a content strategy for TikTok that aligns with the brand's voice, tone, and objectives. Working cross functionally with the brand and social team. Create and maintain a content calendar to ensure a consistent posting schedule across all platforms.
• Content Creation: Create engaging and creative TikTok videos that resonate with the target audience and stay updated with TikTok trends along with other social platforms.
• Community Engagement: Foster and maintain an active community of followers by responding to comments, messages, and engaging with the TikTok and Social Media audience.
• Audience Growth: Implement strategies to increase the brand's follower count and engagement rate on TikTok and social channels.
• Trend Monitoring: Stay up-to-date with TikTok t+ social trends, challenges, and hashtags, and incorporate them into content when relevant.
• Hashtag Strategy: Develop and manage a hashtag strategy to enhance the visibility of TikTok + social content and improve discoverability.
• Data Analysis: Monitor TikTok analytics to assess the performance of content and make data-driven decisions for optimisation across channels.
• Collaborations: Identify and negotiate partnerships with TikTok influencers and social creators to amplify the brand's reach.
• Cross-Promotion: Collaborate with other Social Media platforms to promote TikTok + social content and engage with a wider audience.
• Compliance and Guidelines: Work with Social Media & Content Manager to ensure that all content adheres to TikTok's community + social guidelines and best practices.
• Monitoring Comments and Feedback: Keep a watchful eye on comments and feedback, addressing any negative comments or issues promptly and professionally.
• Performance Reports: Work with Social Media & Content Manager to generate regular reports on TikTok + social performance, outlining key metrics, trends, and recommendations for improvement.
• Audience Feedback Integration: Use feedback from the TikTok community + social platforms to refine content and strategies.
• Creativity and Innovation: Continually explore new creative approaches and formats to keep the brand's TikTok presence + social fresh and engaging.

Qualifications:

• 1-2+ years proven experience in Social Media management, TikTok campaigns and understanding data tied to campaigns.
• Strong communication and relationship-building skills.
• Proficiency in Social Media management tools.
• Creative thinker with a keen eye for identifying trends and opportunities.
• Exceptional organisational and project management skills

About us:

• Corporate Gym Membership
• Fun, supportive family culture
• Competitive salary
• Discounted supplements and protein bars
• Did we mention office dogs?

About EHP Holdings

At EHP Holdings we are about leading health and fitness through our ethos of ‘we rise by lifting others’. Our prefix 'EHP' stands for 'Empowered Human Potential' as we believe in empowering our community with the tools and vital information to make better-informed decisions leading to healthier, happier lifestyles.

Since our launch in 2012 we are proud to have positively impacted millions of people's lives through our industry-leading fitness supplements as well as our high-impact marketing through digital channels.

We are a team of passionate people who strive for continuous and never-ending improvement. To learn more about us, please visit our website: http://ehpholdings.com

Note: To be considered for this role, you must have the right to live and work in Australia.