Brand Manager

About Us:

YOT Club is a premier destination for luxury yacht experiences, offering unparalleled hospitality and unforgettable events. 

Job Description:

As a Brand Manager at YOT Club, you will play a pivotal role in shaping our brand identity and maintaining its integrity across all platforms. This hands-on role requires a blend of strategic thinking, creative flair, and leadership skills to drive our brand forward.

Key Responsibilities:

• Brand Content Strategy Development: Develop and execute comprehensive content strategies to enhance brand visibility and engagement.
• Market Knowledge and Insight: Stay informed about industry trends, competitor activities, and consumer preferences to inform brand strategies.
• Press and Media Management: Cultivate relationships with press and media outlets to secure coverage and manage brand reputation effectively.
• Content Management Oversight: Oversee content creation processes, ensuring quality and consistency across all channels.
• Team Leadership: Lead and manage the in-house creative team, fostering collaboration and innovation. Additionally, manage external contractors to ensure project success.
• Content Scheduling and Consistency: Implement content calendars and schedules to maintain consistent brand messaging and presence.
• Brand Message Alignment: Ensure all brand communications align with our core values and messaging.
• Cross-Brand Synergy: Collaborate with other departments to leverage cross-brand opportunities and maximize brand impact.
• Analytics and Reporting: Monitor and analyze key performance metrics to optimize brand strategies and campaigns.
• Stakeholder Collaboration: Work closely with internal stakeholders to align brand initiatives with business objectives.
   

Requirements:

• Proven experience in brand management or related field.
• Strong technical background in Graphic Design or Videography/Editing.
• Excellent leadership and team management skills.
• Demonstrated ability to develop and implement effective brand strategies.
• Exceptional communication and interpersonal skills.
• Proficiency in analytics tools and reporting.
• Bachelor's degree in Marketing, Communications, or related field (preferred).
   

Benefits:

• Competitive salary
• YOT Group benefits
• Opportunities for professional development and growth
• Exciting work environment with a young & passionate team
   

How to Apply:

Interested candidates should submit their resume and cover letter detailing their relevant experience and qualifications to ******@yotclub.com.au Please include "Brand Manager Application" in the subject line.

Join us at YOT Club and be part of an exciting journey to redefine luxury yacht experiences!