Communications Specialist - Research, Agents & International And Vocational Education (Raive)

• Communications Specialist role within Swinburne University
• Full time, ongoing position at our Hawthorn campus
• HEW 6 salary + 17% super with hybrid work conditions

About the Role
The Communications Specialist - Research, Agents & International and Vocational Education (RAIVE) will report to the Senior Brand & Marketing Manager and play a crucial role in partnering with the business to deliver content and communications activities for various audience segments. Collaborating closely with Marketing colleagues and Swinburne's service areas, the Communications Specialist will ensure that all activities are executed with consistency, quality, and strategic alignment. Responsibilities include planning, developing, and implementing communication plans and content activities across all channels for defined audience segments, such as research, international recruitment, global engagement, Vocational Education, and other key stakeholders under the RAIVE squad.
The role also involves liaising with Marketing colleagues, utilizing Swinburne's tools and systems, and managing competing priorities to provide insights that inform student acquisition, engagement, and retention objectives, as well as key brand and reputation measures.
In this position, the Communications Specialist will work in a hybrid of two roles – responsible for the building and dispatch of communication plans for any given project and also the creation of content activities as required for the team.
More information regarding the role can be found the in the attached position description.
About You
To be suitable for this role you will need to have experience in the below key accountabilities:

• Demonstrated experience planning and implementing email marketing campaigns using an enterprise-level marketing automation platform (such as Adobe Campaign, Eloqua, Unica, Salesforce or Marketo)
• Demonstrated experience working with Adobe Campaign for the build & dispatch of various communications and channels
• Demonstrated experience with segmentation and the use of dynamic content to personalise experiences for audience segments
• Demonstrated experience formulating and implementing communications plans, and their content strategy, through to execution

Qualifications

• A degree in marketing/communications or related fields with subsequent relevant experience, or an equivalent combination of relevant experience and/or education/training

About Swinburne University of Technology
Swinburne Horizon 2025 draws upon our understanding of future challenges. With this new strategic plan, we choose to build Swinburne as the prototype of a new and different university – one that is truly of Technology, of Innovation and of Entrepreneurship, and proud of it. We are committed to a differentiated university proposition in education and research, so that:

• Every Swinburne learner gets a work experience
• Every Swinburne graduate gets a job
• Every Swinburne partner gets a tech solution
• Swinburne is the prototype of global best practice

The achievement of our 2025 moon shots depends on our capacity to work collectively, always, as One Swinburne.
To Apply
Please submit your CV and cover letter addressing your suitability for this position.
To review the Position Description and to apply, please scroll down to the bottom of the page.
If you are viewing this advert from an external site, please click ‘apply’ and you will be redirected to Swinburne’s Jobs website to access the Position Description at the bottom of the page.
Please Note: Appointment to this position is subject to passing a Working with Children Check.
If you are experiencing technical difficulties with your application, please contact the Swinburne Talent Acquisition Team on staffrecruitment@swin.edu.au.
Applications Close: Tuesday 5th March 2024, 5pm
Swinburne offers flexible working options, leave and parenting/carer policies to support work life balance.
Equity and Diversity
Swinburne is a large and culturally diverse organisation and we are proud of our commitment to equity, diversity and inclusion through key initiatives. For further information on all our initiatives visit our website.
We welcome and encourage applicants from diverse backgrounds to apply.
We are committed to making the recruitment process fair and equitable for all our candidates. If you have specific accessibility or support requirements please contact
Aboriginal and Torres Strait Islander Applicants
We welcome and strongly encourage applications from Aboriginal and Torres Strait Islander people.
For any support please contact or for more information on our Indigenous strategies please follow the link to our RAP
Victoria’s Commitment to Action: Improving international student employment outcomes
As a signatory to , Swinburne seeks to remove barriers to international graduate employment. We welcome and encourage applications from international graduates.
We are a 2023 Circle Back Initiative Employer – we commit to respond to every applicant
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