Content Creator - Digital And Social Media

The Hospital:The Royal Children's Hospital's (RCH) Vision is “A world where all kids thrive”.RCH is a cornerstone member of the Melbourne Children's Campus, partnering with Murdoch Children's Research Institute, The University of Melbourne Department of Paediatrics and The Royal Children's Hospital Foundation.RCH has cared for the children and young people of Victoria for more than 150 years since it was founded in 1870. A full range of paediatrics and adolescent health services are provided plus tertiary and quaternary care for the most critically ill and medically complex patients in Victoria, Tasmania, southern NSW and other states around Australia and overseas. The Hospital has more than 6,000 staff, a budget of $850M, 12 wards and 350 beds. Annually, the RCH has 300,000+ Specialist Clinic appointments, 90,000+ Emergency Department presentations and 20,000 elective surgeries.The RCH is committed to the .RCH enjoys high employee engagement and is committed to staff safety and a positive culture through enactment of our Compact.For further Information on RCH is available .Work for Australia's leading Children's HospitalChallenging and rewarding work environment * Friendly and dynamic teamAbout the RoleThis is a Fixed Term Full Time position for approximately 2.5 years within the Corporate Communications Division to align with the period of project funding.You will be responsible for creating content across Digital and Social Media channels supporting the RCH National Child Health Poll (NCHP) and Kids Health Information (KHI) for parents and young people. This is an agile and hands on role that will require input on strategy, planning and measurement, content creation and a collaborative mindset.What you'll achieve:

• Translate insights from consumers, clinicians, the NCHP, KHI fact sheets and other clinical sources into different content types, for different audiences and channels.
• Write, design, film and produce content in a variety of different formats including but not limited to digital copy, podcasts, videos/reels/stories, infographics - working with our inhouse Creative Services team to draw on additional production support if needed
• Contribute to the development, implementation and continuous improvement of the Health Literacy Communications Plan
• Establish an adolescent focused Social Media channel and share engaging and on-trend content that aims to build the health literacy of young people.
• Monitor and analyse Social Media metrics to assess the effectiveness of content and make data-driven improvements.

Your skills and experience

• Tertiary qualifications in communications, marketing, public relations, multimedia or a related field, or less formal qualifications with substantial experience in the field.
• Seven to eight years' experience in developing and producing digital content (preferably short form health information) within a large and complex organisation across Social Media and digital channels
• Audio visual production/post production skills
• Familiarity with Google Analytics or similar in tracking performance and developing insights for optimisation
• The ability to distil and translate clinical health information into accessible language, identify content opportunities and develop content targeted at parents and young people
• Proven leadership experience

If this sounds like you, click to view the position description.About the DepartmentRCH Health Literacy Project expands on the insights uncovered by the National Child Health Poll (NCHP) and the unrivalled reach of Kids Health Info (KHI), to generate new, engaging and inclusive Digital and Social Media health communications with and for young people and their parents and carers - empowering people in the community to stay healthy and well.What we offer:Salary Packaging - Increase your take home pay!Flexible work options availableOther requirements:Current National Criminal Record Check, or willing to obtainValid Working with Children CheckCompliance with RCHs “Staff Immunisation - Prevention of Vaccine Preventable Diseases” procedureApplication processTo apply, you will need a resume and a tailored cover letter outlining your skills, experience, and suitability for the position in line with the requirements of the position description. Shortlisting for this position will commence immediately. We encourage you to apply promptly as the advertisement may close early should a suitable applicant be sourced.For more information about this position please contact Anthea Rhodes, Director Health Literacy, ph 93456748 anthea.rhodes@rch.org.auWhy work at the RCH?RCH enjoys high employee engagement and is committed to staff safety and a positive culture through enactment of our Compact. We offer the opportunity to work in world-class facilities, surrounded by Royal Park and only a short tram trip from the heart of Melbourne city.We also offer discounted staff parking, salary packaging, and an award-winning health and wellbeing program.The RCH is committed to a diverse and inclusive workforce. We encourage applications from Aboriginal and Torres Strait Islander people, people from culturally and/or linguistically diverse background, all members of the LGBTQI community and people with disability.It is a requirement of your employment that you be fully vaccinated against Covid-19, and Influenza annually for Category A and B roles, in compliance with any public health orders in place at the relevant time, unless you have a medical exception in line with those public health orders, which has been accepted by The Royal Children's Hospital. Applicants will be required to provide their Australian Government Immunisation History Statement, it is a requirement of the RCH to collect, record and hold vaccination information.It is also a requirement of your employment that you comply with any direction given by The Royal Children's Hospital that you be vaccinated against, or prove immunity to, any other disease, unless you have a relevant exemptionAre you ready to join our team?Apply online by clicking on the “Apply” buttonApplications close 1 April 2024