Crm & Data Specialist

About 4Cabling

4Cabling is a leading direct-to-consumer manufacturer, wholesaler and retailer of cabling, server racks, IT management, shelving, and electrical accessories. We specialise in cables, server racks, data, fibre, and other electrical cabling products.

At 4Cabling, our vision is to be the leading provider of quality cabling and networking solutions that connect people and businesses across the world. We aim to revolutionise the cabling, server rack, electrical and IT management industry by delivering innovative products and exceptional services that empower our customers to thrive in the digital age.

About the Role

We are seeking an experienced CRM & Data Specialist to join our team. You will be responsible for optimising our Customer Relationship Management system to enhance business operations, improve customer relations and drive sales and marketing strategies

• Utilize CRM (Salesforce) and marketing automation platforms (Dotdigital) to develop and execute CRM strategies to achieve ROI and KPIs
• Analyse customer data and trends to gain insights and identify potential high value customer leads and opportunities for growth.
• Create and execute personalised and targeted automated marketing campaigns and customer journeys that drive engagement and conversions throughout the customer lifecycle.
• Develop marketing CRM reports that analyse, track and assess the performance of CRM Marketing and Sales campaigns, new opportunities against KPIs targets
• Provide recommendations on industry best practices and trends and introduce processes to drive continuous improvement
• Work closely with the marketing and sales teams to identify and improve the customer experience across all touchpoints.
• Develop and maintain customer loyalty programs that drive repeat purchases and improve customer retention and revenue.
• Support other business functions in analysis of business processes and trends and provide valueable insights for improvements and efficiencies
   

Qualifications and Experience:

• Minimum 3 years of experience as a CRM Marketing Specialist or similar CRM roles 
• Strong customer data alnalytical skills with high proficiency in Salesforce and CRM marketing automation tools.
• Experience in DotDigital platform and Adobe Commerce CMS (Magento) highly desirable
• Proven results in delivering growth through highly effective CRM initiatives and strategies
• A data-driven mindset, focusing on leveraging insights and providing actionable insights and recommendations to improve customer experiences
• Creative thinking and problem-solving abilities.
• Solid project management skills with the ability to manage multiple tasks and deadlines.
• Ability to work with team members in multiple locations and cultures.
• Ability to work closely with Salesforce administrators and database engineers.

What we can off you:

• Vibrant and supportive work culture where collaboration, growth, and positivity thrive
• Training and development opportunities
• Certain insurances and health support platforms 
• Competitive salary 
• On-site parking

If you are a motivated and results-driven individual with a passion for business development, we would love to hear from you. Please submit your CV and cover letter outlining your relevant experience and why you are the ideal candidate for this exciting new role in our business.