AddressCompany description:
Pacific Blue is a leading owner, operator, and developer of renewable energy assets and one of Australia's fastest growing energy retailers. We operate a high quality and diversified portfolio of wind, hydro, and solar assets, as well as offering a range of competitive energy products, delivering value to our retail energy customer base. With the growing importance of renewable energy in Australia's future, a career with us is more than just a job. You will be helping us to lead Australia to an affordable clean energy future that deliver positive social, environmental, and economic outcomes.
Job description:
The Digital Growth Manager will drive the strategic objective of expanding the retail customer base and enhancing brand engagement through exceptional digital experiences. The role oversees company websites and social media channels, collaborating with internal and external stakeholders to execute digital strategies and support overall business goals. This is a full-time permanent role located in Melbourne, with hybrid working options available.
Profile description:
The role is primarily responsible for but not limited to:
- Creating and implementing effective digital marketing and sales strategies to increase brand awareness, leads, and sales.
- Overseeing Pacific Blue's digital presence, including website management and marketing campaigns, analysing data to optimize performance and drive sales.
- Identifying, creating and publishing relevant digital content aligned with strategic and operational plans.
- Managing relationships with external digital media, creative, and technical development partners.
- Developing the web digital release program to manage updates and changes to digital assets, ensuring website performance through testing, updates, and vendor service management while adhering to SLAs.
- Maintaining effective internal communications to keep all relevant company functions informed of digital marketing objectives and compliance obligations.
To be successful in this role you will have:
- Tertiary qualification in marketing, digital marketing, or related field.
- Experience in leading digital marketing, focusing on lead generation campaigns and website management.
- Proven success developing digital marketing campaigns to achieve retail sales targets.
- Ability to work within a small and divli>erse team dealing with multiple stakeholders, amid competing priorities.
- Experience developing and implementing social media strategies to drive Digital Growth.
- Web CMS management and editing skills, experience in Drupal environment desirable.
- Experience in retail electricity and energy market regulatory legislation highly desirable.
We offer:
What We offer
At Pacific Blue, as a leading renewable energy provider for the past 30 years, we know what it takes to create real change. Our success isn't solely driven by our technology, investments, or assets—it's powered by our people. Our passionate and dedicated team is the reason we can make 100% clean energy available today, not tomorrow.
We provide a wide range of benefits including:
- Discounts to Home Energy and Health Insurance
- Purchased leave program
- Free Employee Assistance Program
- Generous parental leave options
- Work and life balance and flexible work arrangements
- Modern open plan office with ergonomic standing desks
- Office location next to Southern Cross Station and tram stops
- A team that is inclusive and supportive
Pacific Blue is committed to fostering an inclusive and diverse work environment where individuals in each of our business units feel involved, supported, respected, and treated fairly. We believe that embracing people with diverse capabilities, perspectives, and experiences will enrich our team and provide competitive advantages to our business. This has resulted in our recognition by the DCA as an Inclusive Employer.
If you require accommodations or adjustments, we encourage you to inform us so that we can support you throughout the application process.
Please note that vaccination against COVID-19 is a requirement for this role.
Only candidates with the eligible right to work in Australia will be considered.
If you share our vision of creating a sustainable future and believe in making a positive impact, please click the 'apply' button to express your interest.
