Address
Form of workAbout the Role
We have an exciting opportunity for an experienced Digital Marketing Manager to join our passionate Retail Marketing team.
Reporting to the Head of Digital Marketing, this is an exciting opportunity to join the BOQ Group as Digital Marketing Manager working across multiple brands (BOQ, Virgin Money Australia and ME Bank) and product portfolios within the Group.
Sitting within the Digital Marketing Team, this role is responsible for supporting growth and retention objectives across performance marketing channels and supporting the maturity uplift and transformation of Digital Marketing across the Group.
You will manage agency relationships and operating rhythms with respect to Performance and Digital Marketing across the BOQ group. Work closely with the Customer Analytics and Direct Marketing teams in defining audience, targeting and how best to utilise first party data to inform performance marketing activity.
About you
We're looking for a natural leader with 3-5 years in a similar role. In addition you will be able to demonstrate:
- Strong knowledge in Search and Paid Digital Media Channels
- Knowledge in utilising analytics to measure, analyze and report on performance metrics with actionable insights
- Knowledge of digital media planning and buying processes
- A combination of technical aptitude/judgement, commercial acumen and project management skills
- Strong stakeholder and partner management skills
- Excellent communication skills and strong attention to detail
- Ability to build and maintain relationships with key stakeholders at various levels across the business
- Ability to manage and prioritise multiple projects, tasks and deadlines
About Us
Bank of Queensland Group is a truly unique group of challenger brands with a purpose – to provide a genuine alternative to Australian financial services for customers and employees.
Our family of brands (Bank of Queensland (BOQ), ME Bank, Virgin Money Australia, BOQ Specialist), each come with their own defined customer audience and brand personality, but share one goal – to build social capital through banking. That’s creating trust with customers, exploring staff potential and believing that tiny gestures and big ideas can change the world for communities.
BOQ Group’s inclusive vision is to foster a workspace that values and leverages difference and creates new possibilities, a place where our people feel confident to bring their best selves to work every day. We embrace difference and believe that our workforce should reflect the customers and communities that we serve.
Since 2021 BOQ Group is recognised as an Employer of Choice for Gender Equality by the Workplace Gender Equality Agency (WGEA).
In 2023, we successfully implemented an innovative Reconciliation Plan, driving positive change and promoting inclusivity across the BOQ group.
Our Perks
• Flexible working arrangements
• Discounted financial products
• Salary sacrificing options
• Paid parental leave with no minimum
• Paid volunteer days
• Purchase annual leave
• Discounted private health insurance plan
• Employee Assistance Program (EAP)
• Access to employee network groups focused on First Nations Reconciliation, LGBTQIA+, Multicultural, Gender, Early Careers and accessibility
• BOQ Group is a member of Pride in Diversity and a participating organisation in the Australian Workplace Equality Index
How to Apply
To apply for this role please follow the links or apply via our Careers Page.
The Bank of Queensland is committed to diversity and an inclusive workforce. Aboriginal and Torres Strait Islander People are encouraged to apply.
We celebrate, value and include people of all backgrounds, gender and expressions, sexualities, cultures, bodies and abilities. When you apply, you are welcome to tell us the pronouns you use and please let us know any reasonable adjustments you may need during the interview process.
If you are successful for a role with the Bank of Queensland, it is a condition of employment that background screening is completed to ensure that the Bank complies with its obligations under the Anti-Money Laundering and Counter Terrorism Financing Act. These checks may include, but are not limited to: identity, verification, reference checks, criminal background checks, immigration checks, verification of academic qualifications, bankruptcy checks.
Please no agency applications.
