About the roleNovartis, a global pharmaceutical and healthcare company dedicated to improving patient lives, is expanding its team in New Zealand. With a legacy of over 250 years, Novartis combines medical science and technology to develop life-changing medicines and healthcare solutions.We are seeking a highly skilled and experienced individual to join our team as a
Group Marketing Manager. In this role, you will be responsible for developing and implementing strategic marketing plans for a designated group of products. You will work closely with cross-functional teams and key stakeholders to drive the success and growth of our products.
Responsibilities:- Develop and implement strategic marketing plans for the assigned group of products.
- Conduct market research and analysis to identify market trends, competition, and customer needs.
- Position and brand products effectively to differentiate them in the market.
- Collaborate with cross-functional teams, including medical affairs and sales, to ensure consistent and impactful messaging to target audiences.
- Monitor market dynamics, including changes in customer needs, competition, and regulatory developments, and use this information to identify market opportunities and develop marketing strategies.
- Lead the planning and execution of product launches, working closely with various stakeholders to ensure a successful and coordinated launch strategy.
- Build and maintain relationships with key opinion leaders (KOLs) to influence product perception and gather insights.
- Manage the marketing budget for the assigned product group, effectively allocating resources and ensuring a return on investment.
- Stay up-to-date with industry trends, therapeutic areas, and market dynamics.
Role RequirementsRequirements:- Bachelor's degree in Marketing, Business, or a related field. Advanced degree preferred.
- Minimum of 8 years of marketing experience in the pharmaceutical industry, with a focus on product management and strategic planning.
- Proven track record of successful product launches and marketing campaigns.
- In-depth knowledge of the pharmaceutical industry, therapeutic areas, and market dynamics.
- Excellent analytical and strategic thinking abilities, with the ability to make data-driven decisions.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and build relationships with key stakeholders.
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
If you are a seasoned marketing professional with a passion for the pharmaceutical industry and a track record of driving successful marketing strategies, we invite you to apply for the position of
Group Marketing Manager at Novartis Pharmaceuticals.Join us in our mission to reimagine medicine and make a positive impact on patients' lives.
Functional AreaMarketing
DivisionOncology
Business UnitONCOLOGY BU
Employment TypeRegularCommitment to Diversity & Inclusion:Novartis is committed to building an outstanding, inclusive work environment and diverse team's representative of the patients and communities we serve.Shift WorkNoEarly TalentNo