AddressOur client is looking for you to join their team and report directly to the business owners. You'll develop and execute a global marketing strategy, oversee brand and product marketing, drive consumer engagement, and lead cross-channel marketing experiences.
Collaborate with directors to achieve their 1, 3, and 5-year brand objectives.
Key Responsibilities:
Brand Strategy & Innovation:
- Develop and implement a global marketing plan focused on fashion trends.
- Create annual Brand Marketing plans with clear goals and KPIs.
- Develop innovative marketing strategies for acquisition, engagement, and brand equity.
- Maintain a consistent, fashion-forward brand voice across all touchpoints.
- Monitor fashion industry trends and competitive activity.
- Plan and execute global fashion campaigns and promotional activities.
- Lead the Marketing team (Brand, Social & Influencer) to achieve fashion-focused targets.
- Oversee social media and influencer strategies.
- Collaborate with Creative, Digital, and Social teams to ensure cohesive fashion messaging.
- Own the Marketing calendar aligned with key fashion events.
- Manage brand campaigns and collection launches.
- Lead campaign meetings and oversee end-to-end execution.
- Ensure brand presence in key fashion events and holidays.
- Manage Press, Publicity, and brand reputation.
- Build community relationships within the fashion industry.
- Develop and execute a fashion-centric press strategy.
- Ensure a positive brand reputation through strategic fashion partnerships.
- Maintain a consistent fashion brand identity.
- Manage communications across all marketing channels.
- Manage Brand Marketing investments and KPIs.
- Innovate to maximize outcomes within the fashion sector.
- Proven experience in a similar role within fashion, e-commerce, or retail.
- You can say "i've been there, done that, gone viral"
- Expertise in brand development and multi-channel marketing campaigns.
- Strong relationship-building skills in the fashion industry.
- Excellent communication and project management skills.
- Proactive, detail-oriented, and passionate about fashion.
- Competitive salary
- Hybrid office/home working arrangement
- Fast-paced, fashion-focused work environment
- Staff discounts and company events throughout the year.
If this sounds like you, apply today or email your resume straight to **********@jivaro.com.au
Please note, only shortlisted candidates will be contacted.
For a full list of our current vacancies please visit our website: www.jivaro.com.au
