Marketing Account Manager

Job Title: Account Manager & Creative Direction 

Company Overview:

At TwinSocial, our mission is to empower Australian businesses by crafting compelling stories through innovative social media marketing, digital advertising, and brand development. We strive to turn brand potential into tangible growth, making every client's vision a celebrated success.

Position Overview:

As the Digital Account Manager, you will play a pivotal role in overseeing client communication, managing social media accounts, creating user-generated content, and optimising digital platforms. Your responsibilities will include strategic account management, creative direction, and ensuring brand consistency across all channels.

Responsibilities:

Position hours Full time split into the following role.

Account Management (Full time):

• Communicate with internal team members to understand client needs, goals, and preferences.
• Plan and curate Instagram feeds, ensuring visual appeal and brand alignment for new clients.
• Create organic copy for social media posts and schedule desired posts per week.
• Optimise Google My Business profiles for enhanced visibility and engagement.
• Utilise your experience in graphic design to create captivating visuals for campaigns.
• Assist detailed client photo shoot briefs, outlining objectives and creative concepts utilising existing Twin Social templates .
• Monitor trends in social media platforms and create user-generated content reels.
• Tailor user-generated content specifically for the hospitality industry.
• Develop feed-plans and pinterest boards for inspiration to clients

Additional Responsibilities:

• Work collaboratively across different sectors and industries, adapting branding strategies accordingly.
• Manage and update social media bio links for optimal engagement and conversion.
• Demonstrate high-level communication and writing skills to convey brand messages effectively.
• Maintain punctuality and professionalism in all interactions and deliverables.
• Network within the marketing community and actively participate in industry events.

Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in digital marketing, account management, and creative direction.
• Relative graphic design skills and proficiency in industry-standard design tools such as canva and figma..
• Familiarity with social media trends, user-generated content, and brand optimisation.
• Interest in short travelling multiple times per year for client meetings, shoots, and industry events.
• Active flexibility and multitasking abilities to manage various tasks simultaneously.
• Understanding of branding fundamentals and the ability to reverse-engineer brand strategies.
• Excellent time management skills and the ability to meet deadlines consistently.
   

Objectives and key results:

1. Objective: Enhance Client Communication and Satisfaction

2. Objective: Optimise Social Media Engagement and Growth

5. Objective: Stay Updated on Industry Trends and Best Practices

6. Objective: Enhance Brand Visibility and PR Connections

7. Objective: Ensure Brand Consistency and Compliance

8. Objective: Drive Innovation and Creativity in Campaigns

Benefits:

• Competitive salary and opportunities for performance-based bonuses.
• Office/creative studio work environment within a great team culture.
• Travel opportunities for growth, upskilling and management of shoots with clients.
• Professional development and training programs.
• Collaborative and creative work culture with room for growth and innovation.
• Work a industry leading national marketing agency 
• Ability to grow into leadership roles.

Application Details:

• Interviews will be conducted from April 22nd to April 26th.
• Immediate start availability is required.
• Please submit your resume, Recent portfolio no earlier than 2023 showcasing relevant work, and a cover letter highlighting your experience and suitability for the role.

A message from our Directors Jake & Dylan Pinksterboer:

Twin Social is committed to providing a positive work environment focused on diversity, respect, transparency and growth for not only our clients, but also our amazing internal team. We believe without continuous growth for our staff there is no way to cultivate a strong working environment which is critical - this is why your growth at TwinSocial, as well as our clients is of utmost importance.

Come and work with a team that is growing on a national scale, working with some of the biggest brands across Australia.