Marketing Specialist

Do you love working in a job where no two days are the same?

Are you a natural communicator and enjoy collaborating?

Are you creative, passionate AND hungry to learn?

If you were nodding your head to all of those questions, then this could just be the job for you!

About us  

The ‘A’ symbol in Fallon & Co. means “create your reality”, and that is exactly what we do. We redefine reality for our clients, turning their business vision into tangible outcomes. We are a young, rapidly growing marketing and business development agency, where hard work, passion, collaboration, and a touch of craziness merges to push the boundaries of what’s possible for our clients.  

Role overview  

As a Marketing Specialist at Fallon & Co, you will play a pivotal role in our clients’ growth, working in a dynamic and ever-changing environment. No two days are the same when working with us, and you’ll need to be comfortable with a manageable level of chaos and a bit of banter, as we hustle to deliver beyond expectations. Experience working in an agency, or a consultancy position will hold you in good stead for this position, where you’ll be managing multiple relationships and tasks concurrently.  

In addition to the right attitude and putting our clients’ needs at the centre of everything we do, your role will involve: 

Client, team, and media relations: 

• Working closely with multiple clients and teams at any given time, juggling deadlines and expectations to drive marketing efforts with overall business objectives. 
• Assisting management to empower the team to manage client relationships effectively, fostering a culture of learning and growth. 
• Deliver personalised and innovative services, exceeding client expectations and strengthening client relationships. You’ll provide clients with a superior level of support while having a friendly and warm demeanour that helps build trust and develop relationships. 
• Develop and maintain strong relationships with media outlets, influencers, and industry partners on behalf of clients to boost brand awareness and manage clients' public image. 

Digital and traditional marketing: 

• A strong background in digital marketing is essential. You’ll be overseeing internal and external outputs to bridge the gap between client requests, the strategic intent and content creation from junior team members. 
• Plan, execute, and optimise targeted digital marketing campaigns for clients, incorporating Social Media, SEO, email marketing, and social media advertising. 
• Proactively drive digital marketing channels, making suggestions to aid growth and align strategy with execution. 
• Managing all areas of social media and email marketing for specific clients, as well as analysing and interpreting data to draw insights and optimise performance. 

Strategy and Planning: 

• Develop innovative marketing and business development strategies tailored to the unique needs and goals of individual clients. 
• Provide ideas, strategies, and help execute internal business development initiatives for Fallon & Co to foster our own growth and enhance internal operational efficiency. 
• Research, edit and assist with other strategic opportunities for clients as they arise. 

Content development and brand management: 

• Create captivating, brand-aligned content, ensuring a seamless and compelling narrative. 
• Communicate effectively and work to ensure a unified and cohesive brand representation across all client touchpoints. 
• CREATIVITY! We’re not boring and our clients aren’t either, so we want to create content that is interesting, engaging and on-brand!  

Data-driven analytics and optimisation: 

• Utilise analytics tools to track, analyse, and report on the performance of marketing campaigns for full transparency and continual improvement. 
• Make informed, data-driven decisions to optimise marketing strategies and campaigns. 

The ultimate measure of success will see a strong mutual trust built between each other, that allows you to prosper, with autonomy and respect. 

About You 

We're looking for a team member who is not only a Marketing Specialist but also an enthusiastic addition to our eclectic ‘Co’, keen to turn our clients’ vision into their reality.  

A little about you… 

• Expertise and education: You'll bring a minimum of 4 years of marketing experience to the table, along with a bachelor’s degree in marketing, design or business. 
• Service-based experience: You’ll have worked in an agency, service-based business or consultancy role previously, with experience managing multiple client relationships and deadlines at any given time.  
• Eye for detail: Your sharp eye for detail ensures that all work is of the highest quality, leaving no stone unturned. 
• Systems experience: You are proficient using current marketing tools and platforms, including the Adobe suite, Google Analytics, Canva, social media management platforms and email marketing systems.  
• Driven and proactive: You're not just a team member, you're a catalyst for growth, eager to go above and beyond for our clients and business. 
• Communication pro: You're a wordsmith, with creativity to craft content that captivates, while effectively communicating with the team and our clients. 
• Master multitasker: Your organisational skills are legendary. You manage multiple tasks with ease, delivering high-quality work on time, every time. 
• Flexible and deadline driven: When project deadlines loom, you're adaptable and a team player, ready to work beyond the 9-to-5 when needed.  

Perks of the Job 

When you are part of our ‘Co’, you’re treated like family! Perks of being in the ‘Co’ include: 

• Professional growth: Access to continuous learning opportunities and professional development to keep you at the cutting edge of marketing and business development. 
• Flexible work environment: The option to work from home for part of the week, paired with at least two days per week at our office. Days and hours of work are flexible for the right person. 
• Impactful projects: The chance to work on projects that make a difference for our clients and their businesses, as well as working alongside meaningful charities as part of our corporate responsibility.  
• Collaborative culture: Join a passionate and dynamic team that love a laugh, a bit of banter and working hard to achieve a shared vision.  

The Finer Details 

We’re growing and we’d love you to grow with us! We’re able to tailor the hours of this Marketing Specialist role for the right person, with a minimum of 4 days per week. We love what we do, and that requires a bit of flexibility sometimes. 

If this sound like the job for you, submit your resume and (not-copied-and-pasted) cover letter here, or to ******@fallonandco.com.au and let us know why you’d love to work with us!