AddressAbout Trilogy Care:
Trilogy Care is Australia’s fastest-growing approved provider of the Federal Government’s Home Care Package (HCP) program. Our innovative self-management model delivers greater choice, transparency, and value to our consumers, ensuring they spend less on management fees and more on long-term care and services.
We are a vibrant, enthusiastic, and dynamic organisation, dedicated to supporting older Australians to remain in their own homes. We believe that our business isn't just about numbers; it's about making a meaningful impact on the lives of our consumers and their families.
At Trilogy Care, we take immense pride in creating an empowering and fulfilling workplace for our dedicated employees. We believe that our team is the cornerstone of our success and as such, we are committed to providing a supportive and rewarding environment.
About the Role:
We are seeking a highly motivated and detail-oriented Digital Marketing Specialist to join our marketing team. Reporting to the General Manager – Marketing and Brand, you will be responsible for the development and implementation of our paid search and paid social campaigns. As the Digital Marketing Specialist, you will play a crucial role in running the organisation’s pay-per-click marketing campaigns and tracking our online activity.
Responsibilities:
- The planning, running and optimization of paid search ad (Google ads, Microsoft advertising, keyword optimization, audience targeting, budget management)
- Paid social media experience – Meta and LinkedIn
- Website updates
- Campaign landing page development
- EDM template creation
- SEO
- Tracking, analysis and reporting
- CRM lead form development
- CRM automated workflows
- GTM maintenance
- GA maintenance
Qualifications:
- Tertiary level qualifications in business, marketing or IT
- Minimum 5 years experience working in a digital specialist role - in-house or agency
- Working with the marketing team and design team to develop engaging, on-brand ads that align with marketing strategy and set goals
- Working with the marketing team to align messaging to communication plan
- Monthly reporting
- Budget management, demonstrating financial acumen and strategic planning
- Develop lead-generation campaigns that engage and drive growth
- Experience working on website development projects
Salary and Benefits:
- We reward your impact, and support your wellbeing, through a competitive compensation package and flexibility programs that will help you thrive in work and life.
- Join a purpose-driven organisation making a positive impact
- Enjoy a vibrant team culture and active social calendar
- Supportive management and opportunities for career progression
- Brand new Bowen Hills office, close to multiple transport options, cafes, restaurants and supermarkets.
Mandatory Requirements:
- Current federal police clearance (not more than 12 months old) and international police check if you have lived overseas in the last 10 years
- Evidence of Australian work rights (passport, birth certificate, etc).
Unlock your Potential with Trilogy Care:
We believe that challenges are better solved together! You'll be a part of an amazing team, encouraged to collaborate and innovate in a way that creates powerful solutions and makes a positive impact. This purpose-led work, and our continuous improvement will help unlock your potential and take your career to the next level.
Avoid the confidence gap! You do not have to match all the listed requirements to apply. We'd love to hear from you.
