Digital Content Manager

Seeking a Digital Content Manager

About Us:
Bottao is a new Australian Skincare line, developed by Double Bay Plastic Surgeon Dr Kelly Thornbury, & The Skin Bar founder Samantha Appel. We are looking for a full-time dedicated person to help build Bottao from the ground up. Using The Skin Bar’s Sydney influencer & PR background, this role will have all of the foundations the brand needs to establish itself in a competitive market.

About the Role:
As our Digital Content Manager you'll play a pivotal role in planning, developing, distributing, and monitoring Digital Content across various platforms. You'll need to be well-versed in online platforms and social media channels, comfortable with the latest marketing tools and applications, and adept at measuring search engine optimisation and other key marketing metrics.

Key Responsibilities:
- Plan, develop, distribute, and monitor Digital Content to reach specific audiences and objectives
- Utilise Instagram, TikTok, and LinkedIn for content creation and engagement

- Manage influencer send-outs and media reach-outs
- Collaborate with digital marketing to create user-generated content (UGC)
- Work on brand collaborations & partnerships
- Ideate, pitch, execute, and deliver engaging, customer-first content for Bottao's website, social and digital platforms
- Collaborate with the Creative Team to bring content ideas to life
- Write and edit copy, maintaining the brand's tone across various touch points
- Provide project and shoot production support
- Implement best practice SEO for website and blog content
- Respond to content briefs, ensuring alignment with the brand's tone and style
- Proactively identify and pitch new content opportunities
- Self-manage project milestones and timelines
- Work with exciting PR partnerships, launch days, and events
- Support the development and implementation of digital campaigns

Your Skills:
- 3+ years' experience in Digital Content management or a related field
- Strong understanding of online platforms and social media channels
- Knowledgeable about the latest marketing tools and applications
- Ability to measure and analyse SEO and other key marketing metrics
- Excellent written and verbal communication skills
- Creative thinking and problem-solving skills
- Tertiary qualifications in Media & Communications (or similar)
- Experience in the beauty industry (preferred)

The Perks:
- A culture of innovation and creativity
- Access to amazing products & skin treatments!
- Plenty of autonomy and opportunity for growth

You will work closely with the founders of Bottao and also be across The Skin Bar activities also. 

To Apply:
If you're passionate about skincare and Digital Content creation, we'd love to hear from you. Please include your portfolio demonstrating your content creation and production skills in your application. Join us on our journey to redefine skincare and make a positive impact in the industry.

www.bottao.com.au

https://www.instagram.com/bottao.skin/