Marketing & Branding Manager

Gransolar Group is a group of vertically integrated companies specialising in solar photovoltaic energy and battery storage systems, with 17 years of experience in solar photovoltaic industry, that operates in all sections of the value chain of the renewable energy project. Our strategy is to develop, build and operate a balanced portfolio of large-scale solar projects to meet the growing demand for clean and sustainable energy, offering services and solutions to covers from the development, construction and O&M to the designing, tracker manufacture and storage.

As GRS, Gransolar Group has a worldwide footprint as EPC with over 111 successfully completed projects for a total capacity of more than 2,6 GW, furthermore a strong presence in Australia with in total 12 completed projects and 1,9 GW under construction, and in the O&M business line, more than 1,1 GW worldwide and with 500MW in Australia.

In Gransolar Group we strongly believe that all our actions must be guided by our values and ethical principles. In this respect, we contribute positively to the development of the communities that we work in and to provide our employees the support an opportunity to grow professionally and personally in each project, wanting them to feel as an integral part of the Company.

We believe in the talent and strength of our team, so that, in aim to keep growing together, we are looking for a Marketing & Branding Manager for our Head Office to grow with our Commercial Team.

Duties and Responsibilities

Go To Market:

• Evaluating and developing our marketing strategy and marketing plan.
• Planning, directing, and coordinating marketing efforts.
• Communicating the marketing plan.
• Work closely with Sales and Product Marketing teams to communicate product and services that drive a competitive advantage and a correct implementation of the strategy in each channel.
• Plan, monitor and control the budget process of the Marketing Department.

Set the vision:

• Design and implement multi-channel marketing strategies that leverage key brand differentiators to inspire action and brand passion and amplify these strategies across all channels.
• Lead and oversee the PR, communications, and merchandising strategy in collaboration with its content and social media teams, external agencies, and industry press to increase brand and product awareness.
• Lead research, to understand the brand, consumer, segmentation, and sentiment to better inform future products.
• Proactively challenge the status quo and offer alternative options and scenarios to increase the value creation potential of the business.

People & Organization:

• Lead and coordinate the members of the department. Establish the annual objectives for each member.
• Coach, motivate and coordinate the necessary actions with the aim of obtaining in the short and medium term the motivation and involvement of the human team to obtain goals and objectives.

Experience required:

• BSc or MSc degree in Marketing or relevant field.
• 5 to 7 years of experience in similar tasks.
• Experience in leading your teams’ day-to-day duties and responsibilities, as well as project managing larger ad hoc projects.
• You’ll have excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail.
• Knowledge and skills in social networks - LinkedIn, YouTube, Twitter and Facebook.
• Knowledge of SEO, SEM, Google Ads and Google Analytics.
• You’ll have experience initiating and driving a range of GTM programs including, webinars, trade shows, social media, content marketing etc.
• Exceptional communication, negotiation, and presentation skills.
• Excellent relationship-building and interpersonal skills, with the ability to work effectively with diverse stakeholders.
• Results-oriented mindset with a track record of meeting and exceeding sales targets.
• Self-motivated, proactive, and capable of working independently as well as in a team environment.

In return we offer competitive salary packaging and great staff benefits, the opportunity to develop your experience with one of Australia's leading commercial solar energy companies and most of all an employer who really cares for their employees!

If you are looking for your next opportunity and feel the above meets what you are looking for, then apply now!