Wobitech have an exciting opportunity for a dynamic Marketing Content Specialist to join our Tullamarine team on-site on a full-time basis.
Who We Are
Wobitech is a leading IT & Digital Marketing agency based in Melbourne, Victoria. We specialize in a comprehensive array of services including Mobile Apps , Web Development, Digital Marketing, and Software Solutions. With a distinguished track record of fostering innovation globally, we are dedicated to assisting entrepreneurs and enterprises alike in realizing their visions by delivering cutting-edge products and solutions.
Role Overview
The Marketing Content Specialist will play a pivotal role in crafting and managing content for our marketing initiatives. Responsibilities include, but are not limited to:
- Conducting market research, formulating content strategies and collaborating with other departments to optimise marketing endeavors.
- Managing various social media platforms to enhance brand visibility and engagement. Including curating content, scheduling, and engagement.
- Applying SEO principles to content writing, including creating engaging blog content.
- Overseeing and executing marketing campaigns, analysing and reporting on performance. Making informed decisions on best-practices.
Criteria
- Bachelor's degree in Marketing, Communications, or a related field.
- Exceptional written and verbal communication skills.
- Proven experience in content creation for diverse marketing campaigns.
- Photography and videography experience, with a keen eye for detail and aesthetics.
- Proficiency in Social Media management, including content creation, scheduling, and engagement.
- Demonstrated content writing skills with strong understanding of SEO principles.
- Proficient in copywriting and editing.
- Sound knowledge of digital marketing strategies and industry best practices.
- Strong research and analytical capabilities.
- Skilled in crafting compelling blog content to drive audience engagement and brand awareness.
- Ability to thrive in a collaborative, fast-paced environment.
- Proficiency in graphic design software is a plus.
What You Can Expect
- A fun, diverse work environment with a close-knit team
- An endless supply of coffee
- Free onsite parking
- Career growth opportunities
- Personal development