AddressModern Teaching Aids is an organisation with a true purpose - to support teachers and educators in inspiring children. We’ve done this since 1956, by providing the best educational resources to schools and childcare centres across Australia and New Zealand.
We’re looking for a versatile Marketing Manager to join our team and help make the difference. In this role you’ll get the chance to be involved in overall campaign strategy and manage your campaigns from end-to-end. You’ll work closely with the design, marketing, e-commerce, sales and product teams and you’ll love seeing the positive impact of your collaborative efforts across our digital and non-digital channels.
Why you will love the role:
You will help to design, develop, and steer our strategy across our paid and owned marketing channels –including our websites, socials, content, email & PPC campaigns.
You’ll love the fact that we don’t expect all of this of you on day one, but you’ll be champing at the bit to take ownership, and we’ll support you to grow and take ownership over time as you get to know our customers.
We pride ourselves on being a tight-knit team that thrives on a collaborative approach. We also offer Work from Home options and flexible hours.
Your responsibilities will mostly be:
- Helping our General Manager of Marketing to plot strategies across a range of categories, customer segments and channels.
- Owning, driving and continually improving on the execution of those campaign plans – that means coordinating and briefing our brand marketing and design teams to create brilliant collateral, and ensure all our campaigns are launched on time across a range of channels.
- Learning to be a social media guru, by continually trialling and reporting on our organic and paid activities.
- Helping our marketing team formulate, create, and send our regular emails and newsletters.
- Supporting the preparation and implementation of sales and consumer promotions.
- Getting to grips with our campaign tools such as our email provider, GA4, Google, Meta etc.
Why you’re perfect for the role:
- You have a marketing qualification – or at least you have studied a related field (like media).
- You have a minimum 3-5 years’ experience working in a similar role running end-to-end marketing campaigns – you’re keen to make your mark and you want to be depended on.
- You LOVE marketing. You read about it, you listen to podcasts about it, you have written a book about it (OK, that last one’s not essential).
- You obsess over the little things, your eye for detail means our comms will always be sharp, accurate and on brand.
- You love words, and you want to write really powerful ones that call our customer to action.
- You’re flexible and like to work as a part of a team to meet the business needs.
- You’re like a one-person project management tool – i.e. you have super strong organisational skills.
- You possess excellent communication skills – of course because you are a natural marketer.
Why we’re perfect for you:
- We love to create a supportive space for our team mates to collaborate and thrive.
- You’ll be surrounded by smart, creative, and fun marketers who have a shared ambition to be the best marketing team on the planet. Are you the missing piece that will help us get there?
- You'll get to play with some genuinely fun, helpful, and innovative educational products... Think robots, LEGO education, sporting gear, an endless supply of paint and glitter... all in the name of research, of course!
- You’ll love the fact that we use the term ‘take ownership’ a lot – because that’s what you like to do (even though you’re a team player).
- We work in a business with a genuine purpose ‘We exists so that everyone can learn, lead and play’.
- Oh, and the office snacks are pretty great too.
