AddressTPP Hospitality Group is an award winning hospitality group based in Sydney and Melbourne. We are currently seeking a Full Time - Marketing Manager to join our team in our new office in Glebe.
In this newly created role, the Marketing Manager will look to drive brand awareness, consumer engagement and customer acquisition, through both on and offline marketing initiatives, that align with brands overall business objectives. With a focus on content and social, the Marketing Manager will be hungry, passionate and always open to trying something new!
Responsible for the planning, development and execution of the brands marketing strategy, the Marketing Manager will play a central role in providing proactive marketing support, that harnesses the brand with their existing customer base of consumers, while supporting brand growth across other territories and channels.
KEY RESPONSIBILITIES
- Develop, plan, execute and review the marketing strategy, ensuring alignment between brand strategy, market sales and growth objectives for the business
- Create and manage an content calendar that ensures consistent and timely content delivery across all relevant platforms
- Produce high-quality and engaging content for all channels and different mediums, including articles, videos, blog posts, social media, EDMs, etc.
- Identify, recruit and manage a network of influencers and content contributors, brand ambassadors and affiliates, alongside managing such commercial agreements
- Manage all areas of design, including packaging design and print/POS material
- Create compelling marketing and sales enablement collateral (presentations, activation materials, event POS material, etc)
- Working with internal specialists across the management of brands digital community (Facebook, Instagram, TikTok engagement), ensuring timely and accurate responses to engagement
- It would be ideal for the Marketing Manager to possess prior experience working within a retail or consumer product brand or environment, particularly so within a business going through a time of significant growth.
