Address About the Organisation
Our purpose-driven client is gearing up to undergo several exciting projects. Working alongside the media team, you'll have the chance to learn and receive guidance from a diverse group of highly proficient communication experts. Through innovative programs, it aims to enhance their well-being. Utilising a diverse network of subbranches, it leverages new research and data to create cutting-edge deliverables, adapting for the digital era. This innovative culture is also reflected in their flexible and hybrid working environment.
About the Role
The Media and Communication Specialist reports to the Senior Manager of Corporate Communications and Media. Their duties involve developing creative promotions, liaising with media to highlight the organisation's work, advocating for members, boosting awareness and demand for services, and safeguarding the organisation's reputation. They work alongside the media team to identify opportunities, engage with media outlets, develop comprehensive media plans, prepare for reputation-related issues, support designated spokespeople, and occasionally ghost-write important communications from executive leaders. As an integral, strategic arm of the business, the communications strategy aims to meet objectives and achieve annual targets.
Your key responsibilities will include:
Develop and implement promotional activities to publicise the organisation's role, achievements, and social contribution;
Advocate for the needs of Queensland's veterans and the broader defense community through engaging with the media;
Drive awareness of and demand for RSL Queensland's veteran services;
Assist in the identification, mitigation, and management of issues to protect the organisation's reputation;
Proactively engage with media outlets to achieve positive exposure and mitigate negative issues;
Develop comprehensive Media and Communications plans to support organisational projects and initiatives;
Support designated spokespeople in engaging with the media effectively;
Research, write, distribute, and evaluate various content including articles, media releases, and statements;
Collaborate with internal teams to source newsworthy stories and contribute to the organisation's marketing goals; and
Maintain relationships with internal and external stakeholders, contribute to a positive organisational culture, and continuously evolve skills and expertise.
About you
To be considered for this role, here's what you'll need:
Around three to six years' experience in generalist communications, media or related discipline gained in an agency or inhouse;
Tertiary qualifications in Communications, Public Relations, or Creative Industries, or related field;
Central Brisbane based office with hybrid working flexibility;
Technologically savvy with experience in Microsoft Applications;
A collaborative, positive and driven attitude with a willingness to learn and help others in the team when required;
Be an expert in all things related to media engagement, staying abreast of the latest trends and research, and advising the Media Relations Manager on their potential use; and
Highly developed visual, verbal, and written communication skills with a high attention to detail.
For more information, please call Emily Leighton at u&u on 07 3232 9143 or email emily.leighton@uandu.com
Alternatively, to submit an application please click the apply button.
