An exciting opportunity for a passionate and savvy mid-weight Social Media Manager to work with this leading Australian college.
Reporting into the Community Manager you will provide end-to-end management of all Social Media channels, create and implement digital strategies across content and Social Media marketing that resonate and engage your target audiences as well as other supporting initiatives such as orientations and events.
Your folio demonstrates your ability to effectively analyse campaigns and drive insights as well as create engaging content strategies working in both paid and organic media across Facebook, Instagram, LinkedIn, TikTok and Youtube, managing daily Instagram posts and curating content across all social channels.
A strong communicator you have outstanding communication and copywriting skills and thrive on delivering relevant content to create awareness, engage audiences and drive traffic.
With your finger on the pulse, you can gauge sentiment from online communities and report to the business on new and exciting opportunities.
With 2+ years Social Media experience, the ideal candidate will have a real knack for deriving key insights from analytics, creating and optimising campaigns and thinking outside of the box. Essential to this role will be connecting with students to strengthen the portfolio of the college's positioning in the higher education market.
As this is a college, you will also occasionally need to be available outside of standard business hours to capture content for events.
Immediate start for this freelance to permanent role based in Melbourne's Inner CBD.
Please apply with your CV + cover letter.