AddressWe are one of Australia's fastest-growing fishing and adventure brands, passionate about building a community of like-minded anglers.
Inspired by adventure, we develop products through a D2C business model, focusing primarily on content alongside unique and innovative product design.
We thrive on Digital Marketing, and we now have an opportunity for an experienced and driven individual to join our team.
Your Responsibilities:
Your primary role will involve managing our Ads Manager Account, TikTok Ads Account, and additional advertising platforms.
Utilizing both our in-house and external Content Creative Teams, you will:
- Upload and manage ad creatives within Meta Ads Manager.
- Create and monitor audiences and optimize ad performance.
- Manage ad budgets according to KPIs and ad performance.
- Assist with overall sales and marketing strategies.
- Provide feedback on ads data along with solutions.
- Manage ad budget and account performance.
You must possess experience and in-depth knowledge of Ads Manager and the modern-day advertising ecosystem supporting a D2C brand/business model.
You will receive daily/weekly support via our subscription to ‘The E-commerce Equation’ as we've shifted away from using an Agency and are managing our ads in-house.
