AddressOur client is an Australian family business with over 20 years of experience providing high-quality safety equipment to the construction, mining, and industrial markets. They offer a wide range of products through their Preferred Distributor Network, including hand and eye protection.
ABOUT THE ROLE
Our client is currently seeking a Digital Marketing Specialist to join their team. This is an exciting opportunity for someone passionate about working with a diverse group of stakeholders and implementing innovative digital solutions. The successful candidate will have the chance to enhance brand visibility, increase traffic and sales, and position the company as a leader in the industry.
KEY RESPONSIBILITIES
These duties include but are not limited to:
Digital Marketing
- Advise senior leaders on Digital Marketing strategies and digital platforms.
- Develop and execute digital campaigns to drive traffic and sales.
- Use SEO, SEM, and social media to boost brand visibility and generate leads.
- Collaborate on content and promotions, providing data-driven insights.
E-Commerce Management
- Manage e-commerce operations, including product listings, pricing, and inventory.
- Strategise to maximise online sales and conversion rates.
Website Oversight
- Enhance user experience to drive engagement and sales.
- Create micro-sites and landing pages for campaigns.
- Manage website redesign and content management systems to reflect company brand and goals.
Collaboration and Data Analysis
- Work closely with various teams to optimise campaigns and monitor sales performance.
- Analyse data to uncover trends and opportunities, contributing to a culture of data-driven decision-making.
Mentoring
- Share your Digital Marketing expertise with the national team to boost online engagement and conversion.
WHAT YOU’LL BRING
- A minimum of 5 years' experience in a strategic Digital Marketing role.
- Bachelor's degree in Digital Marketing, Business, or a related field.
- Project Management and Google/Meta certifications (desirable).
- Experience with sales data platforms (NetSuite and Straight Sell preferred), Digital Marketing tools (SEO, SEM, Google Analytics), and social media management.
- Excellent communication skills.
- Problem-solving mindset.
- Analytical approach to decision-making.
- Humble: you will define success collectively and not individually. There is no room for big egos or single concerns about status.
- Hungry: you will have a strong work ethic and be determined to get things done. Be responsible, self-motivated, and diligent.
- Smart: you will have a good common sense about people, understand others, ask good questions and be a good listener.
WHAT’S IN IT FOR YOU
- A young, dynamic, and innovative culture.
- Collaborative working environment where teamwork is valued.
- Work for a culturally strong organisation – Australian-owned family business.
- State-of-the-art office with a swoon-worthy coffee machine.
- Recognition and appreciation with monthly team celebrations.
- Competitive salary and company-based performance bonuses.
Our client is not just about selecting the right safety gear for Australian workers – they are about building a community where their people thrive. You will be part of a team that nurtures your development as diligently as they ensure the well-being of those they protect. In their workspace, innovation, teamwork, and outstanding performance are the norm. If you are eager to channel your Digital Marketing skills into promoting worker safety, hop on board!
ARE YOU READY FOR YOUR NEW ROLE?
If you have said yes to all the above...then we want you to apply now with your cover letter and resume!
