Loyalty Marketing & Promotions Manager

Firstly, what we offer you!

• Open office layout (in a great location – Richmond) which promotes collaboration, conversation and teamwork to drive results
• A flexible, remote-friendly work environment where people can enjoy a mix of WFH and in-office collaboration
• 2 days paid volunteer leave per year
• Free 7Eleven coffee and snacks in the office
• 15 weeks paid parental leave
• Social club, Open committee with regular events

• A strong focus on your development including unlimited access to Linkedin Learning

We are human centred organisation and our people are at the core of everything we do. This is a true place to learn and grow whilst developing your career. Through our agile structure, we enable our employees to drive their own work with a lot of autonomy, and very importantly - have fun along the way!
This role is available on a 12 month maternity cover.
Joining our Loyalty Squad in the Customer Tribe, this role will be:
Responsible for overarching Loyalty offer framework and act as the key point-person for the coordination and execution of promotional loyalty offers.
They will be responsible for Influencing, advising and coordinating in-app promotions aligning to CLO and other key strategic focus areas and working closely across the enterprise, specifically Product teams, Data Integrity, In-store experience, external agencies and Customer tribe.
There are two main areas for this role:

• Developing, influencing and executing loyalty promotions to deliver personalised value for members. The loyalty promotional framework execution entails working with various internal stakeholders (product, finance and customer) and external creative partners to drive growth in member value and scan rate.
• Leading the day to day relationship with the Velocity Frequent Flyer program team. You will spend your time working with them to drive incremental initiatives to grow partnership value, improve member experience and deliver more integrated communications from the My 7-Eleven App, CRM marketing, media and instore experiences.

No two days are the same, you’ll be collaborating cross-functionally with Marketing, Category, Insights and external creative agencies to ensure seamless execution of planned activities. You’ll be a part of meetings to discuss trade planning and ensuring we are putting the customer first. And finally, you’ll be using your key eye for detail and creative to step change how we go to market.
Our stores play a critical role in achieving 7-Eleven’s ambition is to grow to reach 1 billion customer moments a year by 2030, and you’re going to be part of this.
Key to your success will be designing and delivering propositions and communications to customers that build 7-Eleven brand & product perceptions, ultimately driving transaction growth and profitability.
What’s in your toolkit?

• Creative brief writing
• Project management and planning skills
• Trade marketing experience
• Ability to influence various areas of the business to get the best outcome for the customer
• Proven ability to develop meaningfully different marketing propositions
• Stakeholder management

At 7-Eleven our people are at the heart of everything we do. The rich diversity that every individual brings makes the ordinary moments extraordinary for everyone.
We are committed to creating a workplace that fosters inclusion and celebrates diversity, where every single 7-Eleven team member feels heard, valued, and respected no matter who you are or what diverse characteristics reflect your unique identity.
To find out more about our current opportunities follow us on LinkedIn or view our careers page.