AddressAbout South Bank:
South Bank Corporation is the development and management authority and creative force behind Brisbane's iconic riverfront destination. Our vision is clear – to be a world-leading urban precinct that welcomes, engages, and inspires, with a focus on innovation and maintaining our reputation as Brisbane's premier recreational, cultural, educational and entertainment hub. It boasts much-loved riverfront parklands that are activated by retail, events and world-renowned facilities that host around 14 million visitors a year.
The role:
As our Marketing Coordinator, you will be instrumental in executing South Bank Corporation's diverse portfolio of campaigns and initiatives aimed at enhancing brand reputation, driving visitation, and promoting engagement with the precinct's offerings. Reporting to the Marketing Manager, you’ll be a specialist who is self-motivated, creative, diligent and creates effective collaboration with internal and external stakeholders.
If you thrive in a fun, fast-paced but supportive environment where you have the opportunity to juggle multiple projects and work as part of a dynamic team, apply now!
Key responsibilities include:
- Assist in the development and execution of marketing, advertising and public relations strategies aligned with the corporation's objectives
- Execute marketing campaigns across various channels and touchpoints including branding, events, activations, sponsorships, and partnerships
- Coordinate external agencies to develop marketing creative and ensure consistent implementation across all campaigns and events
- Build and nurture relationships with key stakeholders within and outside the precinct through innovative promotional campaigns and communications
- Coordinate and enhance South Bank marketing platforms, including social media, email, website, and precinct signage
- Collaborate with cross-functional teams to ensure marketing initiatives align with business objectives
- Stay informed about market trends, consumer behaviour, and competitor landscapes to inform marketing strategies and initiatives
- Monitor and report on the performance of marketing campaigns
- Provide administrative support to the marketing team as needed
Skills & Experience
- Bachelor’s degree in marketing or related field with a minimum of 3 years’ experience, ideally in the events or tourism industry
- Strategic and analytic orientation, with a proven track record of problem solving based on data insights
- Proficiency in digital and social media strategies, including platforms such as Meta Ads, Hootsuite, and WordPress
- Experience in database management and segmentation
- Strong written and verbal communication skills
- Team player with excellent interpersonal skills and the ability to collaborate effectively
- Proven relationship management skills
- Strong project management skills with the ability to multitask, prioritise tasks, and meet deadlines in a fast-paced environment
- Creative thinker with a keen eye for detail and design
- Proactive, self-motivated, and eager to learn and grow in a dynamic industry
How to apply
Please provide the following information to South Bank Corporation to assess your suitability:
- a one-page cover letter detailing your experience against the responsibilities and role requirements
- a current resume
Contact
If you have any questions please contact us at **@south-bank.net.au.
