AddressDo you love animals? Are you a well organised multi-tasker? Are you a passionate storyteller & confident communicator, who can balance creativity, with a solid understanding of business and people. You will help us share stories and information about 24/7 & Specialist veterinary care in our region.
We are currently seeking a part time Marketing Coordinator to cover a 6-month maternity leave role commencing ASAP to enable a handover. We are a quickly growing team, and in early 2025 we will be moving to a new facility near-by, so marketing needs beyond this maternity contract term is yet to be determined.
With your technical marketing skills, professional and life experience, you will be responsible for the ongoing development of the Animal Referral & Emergency Centre (AREC) brand and service reputation.
This role will be 20hrs (approx. 3 days) per week, onsite at our 24/7 emergency hospital located in Broadmeadow. Hours are flexible, but working on site is required, & the ability to be flexible with hours – even sometimes outside normal business hours an advantage (because that’s when most of our Emergency Service action happens!)
Reporting to the Executive Team, you will be responsible for:
- Executing tasks according to a Marketing Plan and budget
- Liaise with multiple stakeholders as part of this execution of tasks
- Management of the AREC brand, ensure all communications are professional, and aligned to overall business objectives
- Coordinate, design, produce and write/edit marketing content for blog posts, newsletters and daily social media posts including Facebook, Instagram and LinkedIn.
- To collect the above content and stories, be confident to liaise with both clinical staff and clients and speak to a variety of audiences
- Where necessary, collaborate with external providers such as web developers, graphic designers, media agencies etc
- Manage in conjunction with the Executive Assistant professional, and community events
- Manage (wordpress) website content
- Create & modify promotional material. Includes promotional flyers, brochures and event invitations.
- Contribute to a marketing plan and report progress
- Responsible for releasing Media Statements as part of the professional and brand strategy. Continuing to establish AREC as a credible professional within the local and national vet industry.
- Assist managing Google Business profile & Google Analytics
- Track and generate monthly marketing reports to ensure goals are being met
- Measure and manage the ‘Client Experience’
- Assist HR in the ongoing marketing of recruitment initiatives
- Sending marketing emails & communications to B2B and B2C
To be successful you will be required to have the following essential skills:
- Excellent organisational, time management and planning skills – experience using Marketing tools such as Gantt charts
- Exceptional customer service & communication skills - both verbal and written
- High attention to detail
- Must be able to work independently without supervision
- Experience using business social media accounts including Facebook Business Manager, Instagram and LinkedIn
- Experience with Google AdWords ideal
- Familiarity with InDesign, Canva, PandaDocs & WordPress ideal
Preferred Skills & Qualifications
- Bachelor’s degree in marketing, advertising, or communications
- Past work experience as a Marketing Coordinator or similar role
- Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint
If you would like to join our team, please submit a copy of your CV including a cover letter addressing the above selection criteria and apply via SEEK.
Applications close: Wednesday 12th June, 2024.
