Performance Marketing Manager (E-Commerce)

Salty Captain leads the Australian market in Marine and Auto Care solutions, delivering premium quality products and accessories for cars, trucks, caravans, boats, and jet skis. Committed to excellence, we ensure every adventure is supported by unparalleled maintenance of our customers' treasured vehicles and vessels. We're expanding our team to include a dynamic Senior Marketing Manager who will drive our brand's digital presence and growth.

Join us in steering Salty Captain towards the waters of success as our Performance Marketing Manager (see what we did there). In this role, you will oversee our digital marketing campaigns, manage marketing budgets and support the founders in scaling our social media and brand to new heights.

As our Performance Marketing Manager, your mission will be to:

• Develop and implement comprehensive digital marketing strategies to increase brand visibility and revenue.
• Manage monthly marketing budgets from $50,000 to $250,000, ensuring optimal allocation for maximum ROAS.
• Scale our social media presence significantly, aiming for a 10x increase in followers through strategic content and engagement.
• Work closely with our content team to guide and refine content development, focusing on achieving results.
• Manage and oversee our Performance Marketing agency to enhance campaign performance and achieve targeted growth objectives.

The ideal candidate will be equipped with:

• Proven experience in digital marketing, with hands-on expertise in managing sizable marketing budgets across Meta and Google.
• Experience in running paid media campaigns in an e-commerce environment.
• A track record of expanding social media accounts substantially, demonstrating a 10x or more follower increase.
• Expertise in content oversight, with an ability to direct content creation for improved paid marketing results.
• Previous successful collaboration with Performance Marketing agencies.
• Exceptional written and verbal communication skills, with a knack for persuasive and clear messaging.
• Analytical acumen to assess performance data and adjust strategies accordingly

• Hustle – We're in high gear, and we want you to keep up. We're seeking someone ready to take charge.
• Collaborative Spirit – Thriving in teamwork, welcoming open communication, and shared success.
• Flexibility – Adapting real-time strategies to navigate the ever-changing digital marketing landscape.

We hire teammates who share our values and are good people with whom we want to share our journey. This role offers:

• A competitive salary package between $100,000 and $120,000 per annum.
• Office location in Ormeau QLD.
• Professional growth opportunities.
• A culture that celebrates diversity encourages innovation and values each team member's contributions.
• A chance to play a critical role in expanding our brand's footprint and directly influencing our growth trajectory.

If you’re a seasoned marketer with a passion for digital marketing, and you're excited about charting new paths of growth, we want you aboard. Salty Captain is on a quest for excellence, and with your expertise, we can sail further together (we make no apologies for the puns here).

At Salty Captain, we value diversity and believe every individual brings unique perspectives and strengths to our team. If you think you're a good fit for this role, please reach out and let's explore how you can be part of our journey.