Social Content And Media Strategist

Company Description
Herd MSL represents one of Australia's largest and most-awarded group of agencies. Part of Publicis Groupe ANZ and global PR network MSL, Herd MSL has more than 21 years in the market and has achieved multiple agency and campaign wins and Cannes Awards for creativity - including PRIA's 2022 Agency Team of the Year!
We work with an impressive portfolio of clients, ranging from established multi-national technology companies, and leading consumer and corporate brands, to innovative industry leaders and state and federal government departments.
At Herd MSL we encourage our people to work in a way that provides balance, and we pride ourselves in fostering a behavioural led approach to flexibility. We are fun and fast-paced and thrive in a learning-based culture.
Job Description
We are on the hunt for an ambitious and experienced Social Content and Media Strategist who is keen to build a strong and successful career, working across some of Australia's most iconic brands.
Day to day in this role, you'll get to:

• Think independently with the ability to craft and deliver high quality strategic Content and creative social media campaigns end to end.
• Drive the strategic thinking across organic social and paid media social strategies across our client portfolio.
• Partner with your key clients, providing superior account management support to nurture and grow their communication strategies and business objectives.
• Use your excellent social media strategy, project management and content creation knowledge to elevate the creative output for your clients.
• Be a mentor to the junior members of the team, extending your knowledge and expert advice to drive excellence across your clients.
• Be curious, seeking out social media trends and emerging platforms and how they relate to and impact our clients.
• Work side by side with some of the best in the business, a successful, fearless, and welcoming team.

Qualifications
The person we're looking for has/is:

• Prior experience working in a communications agency or client-side in social media.
• Strong experience executing paid media campaigns across social media platforms.
• Ability to drive lead generation and to optimise and strategically develop solutions for your clients.
• Someone who loves building solid relationships and goes the extra mile for our clients.
• A wiz at analysing media data, Google Analytics and 3rd party data, and enjoys providing strategic recommendations based on these insights.
• Strong financial acumen.
• Someone who enjoys deep diving into their clients to really understand their business, their competitors, and the cultural, social, and political landscape impacting social media.
• Someone who is passionate about social and digital media, the industry we work in, and the brands we work with.

Additional Information
What we will offer you:
Herd MSL offers flexible working arrangements to suit personal commitments in a fast-paced and fun environment. We offer a people focused learning culture, variety and opportunity, and a heap of added benefits including birthday days off, Friday 3pm finish throughout summer, additional leave with longevity, access to industry leading mentors and much more. Plus, you get to work in our creative and open office in the heart of Pyrmont.
Be a part of the Publicis Groupe family, recent winner of the 2023 Employer of Choice Awards, and one of the world's most progressive and dynamic modern communications businesses. Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing.
• A creative, fun and rewarding office environment where people love working with each other, supported p by our Publicis Liberté flexibility approach “working your way, with us!”
• Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits.
• Access to counsellors, psychologists and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs.

Herd MSL, part of Publicis Groupe believes that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions. We encourage applications from First Nations, people with disability, people from diverse cultural and linguistic backgrounds, mature age workers, and lesbian, gay, bisexual, transgender and intersex (LGBTQI+) people.
We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via - your personal information will be kept confidential.