Company Description
At WT, we empower our clients to grow, inspiring confidence through our independent cost management and advisory services. Operating for nearly 75 years, our expertise spans the building, construction, infrastructure and defence sectors.
We support our clients with an award-winning team of specialists in cost management, quantity surveying, digital solutions, sustainability, asset and buildings, portfolio and program advisory, PPP, PMO and facilities management.
With a global footprint covering Australia, New Zealand, Asia, India, Middle East, North America, Africa, the UK and Europe, our clients can tap into the collective thinking of over 2,000 of the best people in the industry, operating from over 70 offices.
Job Description
As WT continues to grow, we're on the hunt for a dynamic Digital Marketing Advisor who will support the Marketing and Communications Lead with delivering our national Digital Marketing strategy to build our brand, encourage our people and engage our clients.
Collaborating closely with the Business Development & Marketing function and wider Corporate Services teams, this role will transform the way we use digital to best reach our target audiences. Reporting back on these activities with a clear link to business strategy will show the value and return on investment of digital channels.
This role is an opportunity to drive meaningful engagement, make processes more efficient and advise on the best tools, channels and tactics across website, organic and paid social, display advertising, email marketing and internal platforms (including intranet/SharePoint).
The Digital Marketing Advisor will be a key member of the Marketing and Communications team, ensuring our digital channels are fit for purpose and optimised to help WT meet its brand, marketing, business development and recruitment objectives.
The successful candidate will have the unique opportunity to be part of the development of an all-new website for WT, leading streams of the project and ultimately managing the website when it goes live.
You will be responsible for managing our marketing automation platforms (currently Pardot and Mailchimp), advising on best practice and assessing alternative solutions. The role will be key to the delivery of omni-channel marketing campaigns and internal initiatives, supporting the Marketing and Communications Lead and working closely with the Marketing and Communications Coordinator.
You will also be responsible for ongoing measurement and reporting on performance of all digital channels and marketing activities, identifying insights and making recommendations for improvement.
Qualifications
We would love to hear from you if you have:
- A tertiary qualification in Marketing, Communications, Digital or equivalent
- Sound knowledge of the latest digital trends in marketing and communications
- Demonstrated experience in Digital Marketing, social media, website and digital platforms (i.e. Pardot), with understanding of content management systems
- Ability to build and manage relationships with internal and external stakeholders
- Knowledge of the Microsoft Office suite, Adobe Creative suite, Google Analytic
- Ideally, a minimum of 5 years’ experience in a similar role
- The confidence and passion for all things digital and the ability to seamlessly manage multiple projects and stakeholders
- You demonstrate attributes of being a team-player who is a self-starter, detail oriented, well organised and a strong communicator.
- Previous experience in professional services environments would be an advantage but not a requirement.
Additional Information
At WT, in addition to your competitive salary we offer many perks including:
- Bi-annual bonus scheme
- Three / Two split between the office and working from home.
- Wellbeing days
If you're keen to advance and broaden your career within the consulting & advisory industry, then this could be a fantastic opportunity for you. Apply now to join an independently owned, international cost consultancy at the forefront of Australia's major construction and infrastructure projects.