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SalaryBluebell Group is Asia's leading omni brand curator,operating across multiple product categories for luxury, premium and lifestylebrands. We are present in 10 markets across Asia and our tagline is ‘the brandbehind the brands, since 1954’. You can find more information about our groupvia this link: https://bluebellgroup.com/
Bluebell Australasia is a subsidiary of Bluebell Group andlaunched in Australia in 2021. Our portfolio of brands include: Gentle Monster(Korean Luxury/Art/Tech Eyewear), PINKO (Italian Premium Female Fashion),Venchi (Artisan Italian Chocolate & Gelato), Owndays (Japanese OpticalEyewear), LeSportsac (American Travel Bag/Practical Luxury), Sabon (Bath &Body product) and more to come.
We are seeking a highly motivated and skilled Digital Marketing Coordinator to joinour team (Part time in office at SydneyCBD). The ideal candidate will be responsible for managing various aspectsof our Digital Marketing efforts, including email marketing campaigns, designcreation for online and in-store materials, competitor analysis, andcommunication with press and influencers.
Please submit your resume along with a cover letterhighlighting your relevant experience and why you are interested in thisposition.
Responsibilities:
- ManageeDM campaigns using platforms such as Bloomreach, Klaviyo, and Brevo toeffectively engage with our target audience and drive conversions
- Createvisually appealing designs for online and in-store marketing materials usingtools like Canva, Adobe (Photoshop, Illustrator etc) when necessary
- Conductthorough competitor analysis to identify strengths, weaknesses, andopportunities in the market.
- Establishand maintain communication channels with press contacts and influencers topromote brand awareness and secure collaborations.
- Collaboratewith cross-functional teams to ensure marketing strategies are aligned withoverall business objectives
- Stayupdated on industry trends and best practices in Digital Marketing tocontinuously optimize strategies and improve results
Qualifications:
- Bachelor'sdegree in Marketing, Communications, or related field
- Provenexperience in Digital Marketing
- Strongdesign skills and familiarity with tools like Canva, photoshop. Illustrator isa plus.
- Goodanalytical skills with the ability to interpret data and draw actionableinsights
- Proficiencyin using eDM platforms such as Bloomreach, Klaviyo, and Brevo
- Exceptionalcommunication skills, both written and verbal, with the ability to effectivelycommunicate with press, influencers, and internal stakeholders.
- Detail-oriented with strong organizational and timemanagement skills
Summary of role requirements:
- Flexible hours available
- 1 year of relevant work experience required for this role
- Working rights required for this role
- Expected start date for role: 01 March 2024
- Expected salary: $25 - $30 per hour
