Marketing Manager

• Senior Marketing Leadership position working for a global building materials business with a sustainability focus
• Pivotal role which involves crafting and refining the marketing strategy leading a team of two
• Wonderful opportunity to develop and progress your career - hybrid working

Client details
With a strong focus on sustainability and innovation this global building materials manufacturer are facilitating with creating better buildings for a better world, the business has a 10 year sustainability program that aims to tackle climate change protecting the natural world. With a presence in over 80 countries alongside 200+ factories the organisation is a leader within their product categories, their manufacturing facility in Melbourne comes with a 6 star green rating.
Description
The role of Marketing Manager will have a primary focus to deliver the goals and objectives of the marketing plan alongside managing the marketing function. Forming part of the Senior Leadership team you'll report directly to the MD collaborating closely with your sales and product counterparts.
Key responsibilities;

• Collaborate with technical leaders to create content for built environment marketing collateral
• Lead a team of two by way of coaching, training and mentoring, achieve goals through continuous improvement, innovation, quality and excellence
• Create value propositions and key messaging that aligns with the needs of different customer segments and building sectors
• Mapping customer journey
• Market modelling
• Oversee website (blogs, product pages, case studies)
• Utilize dashboards, date and analytics
• Work with CRM and other marketing automation tools and platforms to create customer journeys
• Manage agency relationships

Required experience
Tertiary education, ideally a post graduate qualification in Marketing.
Experience of leading a marketing team.
Exposure to either the building materials, construction, built environment or wider building products industry.
Deep understanding of digital marketing strategy development and implementation.