This hugely successful local technology SaaS business has hundreds of customers in Australia and is about to scale across the US. It is the perfect time to join a business like this, presenting the opportunity to actively impact their journey and your own career as they grow.
As the Digital Marketing Specialist, you will play a pivotal role in creating and delivering the Digital Marketing strategy for the business. You will work with the executive and sales team to identify target markets, develop the best strategy for that market, create and deliver the content, deliver the campaigns and measure the results.
As a Digital Marketing Specialist you will have experience selling a SaaS product to businesses, not consumers. You will be fully conversant with marketing automation tools, building stories, and creating interest for a product in a way that generates leads for salespeople to close. You will be hands on, able to write your own content, and enjoy being in a sales supporting role, where measurements on campaigns are put in place so you can modify and improve the campaign to get the best results, and where your input into the best way to target a market will be highly valued. You will be creative, sales focused, and enjoy a role where initiative is valued.
This role has the opportunity to expand into a more strategic position over time as they continue to scale internationally and you deliver similar campaigns in other countries.