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Salary$100 million is being invested by Novartis globally in digital and data projects, which connects 1500 Digital and Data associates worldwide. Join us in building the leading medicines company powered by data, digital and exceptional customer experience. The Customer Experience and Omnichannel (CXO) team is here to help extend HCP reach, beyond the sales team, and provides additional channels for omnichannel communication and framework.
Your role:
The role of the Digital Coordinator (Salesforce Marketing Cloud) is to work directly with Customer Experience Leads (CXL) and Therapy Area teams together with their agencies to plan and execute campaigns in the Novartis production environment, and deliver projects that improve customer experience or operational efficiency across BE&E. This is a 12month contract.
Your responsibilities include, but not limited to:
- Plan, build, manage and report on marketing automation campaigns through their knowledge of Salesforce Marketing Cloud (SFMC)
- Be able to understand the goals of a campaign and consult on feasibility of execution through marketing automation
- Manage the execution of additional omnichannel marketing campaigns through planning production, execution and measurement
- Support the omnichannel communications and content planning process with Therapy Areas throughout the year
- Monitor asset production (whether in-house or out-sourced) in workflow management systems such as Jira, proactively intervening to ensure timely delivery where necessary
- Measure impact of campaigns and help teams uncover insights and opportunities for improvement
- Grow and share knowledge of digital marketing best practice with brand teams, leveraging CXL experience and out of industry trends
- Working with CXLs and others, highlight opportunities to improve the customer experience, operational efficiency and coordination of our digital content and channels. Create and manage simple projects and support more complex initiatives.Assist franchise teams with QA and compliance tasks.
What you'll bring to the role:
- A degree in a marketing, design or computer science field -or equivalent experience
- High proficiency in Salesforce Marketing Cloud (SFMC), in particular Email Studio, Journey Builder and Cloud Pages
- 1-2 years of relevant experience in marketing automation, digital communications, project management ideally in the pharmaceutical industry or other highly regulated environments
- Some knowledge and experience working with tools / platforms such as HTML, BeePro, ShamanGo, InDesign, Drupal, Google Analytics
- A curious and unbossed mindset who follows external trends and is able to build their skills semi-autonomously
- Excellent organizational skills, able to manage competing priorities including balancing short- and medium-term projects
- Good stakeholder management skills, including communication, presentation, persuasion, and influence
Our purpose is to reimagine medicine to improve and extend people's lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-culture
You'll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook. https://www.novartis.com/careers/benefits-rewards
Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/network
Functional Area
Marketing
Division
International
Business Unit
APMA IMI
Employment Type
Temporary
Commitment to Diversity & Inclusion:
We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
Shift Work
No
Early Talent
Yes
