About Us:
At Cheeky Monkey Brewing Co., we don't just brew beer; we craft experiences. Renowned for our exceptional beverages and vibrant social atmosphere, our team embodies values of curiosity, courage, craftsmanship, community, authenticity, and mischief. We are on the lookout for a Marketing Coordinator who not only shares these values but is also ready to bring their creative flair and enthusiasm to our dynamic team.
Role Overview:
As a Marketing Coordinator, you will be a vital part of Cheeky Monkey's culture. This role is about more than just supporting our brand; it's about living it. Your mission will be to assist in promoting our brand proudly, ensuring our message resonates both externally with our customers and internally with our sales team and brewpub managers. You will play a key role in rolling out our marketing strategy, with the opportunity to contribute to its evolution. Your communication skills will help connect us with our community, and you will work closely with the Director of Operations and Head of Sales to ensure alignment and effectiveness in our marketing efforts.
Key Responsibilities:
- Execute the marketing strategy in alignment with our brand ethos.
- Work closely with the Director of Operations and Head of Sales to ensure marketing activities are aligned with business objectives.
- Implement omnichannel marketing campaigns in line with the marketing strategy, integrating in-store and in-venue activations, within our own brewpubs, traditional advertising, social media, and website presence for a cohesive brand experience.
- Foster a sense of community across our venues in Western Australia.
- Manage communication across various platforms, focusing on brand engagement, social media presence, retail advertising, and sales support.
- Contribute to our social media initiatives, creating content that's cheeky, humorous, and reflective of our brand identity.
- Collaborate with our brewing team to convey our passion for beer and craftsmanship.
- Coordinate with external agencies and creatives to support our marketing efforts.
- Participate in monthly work trips to Perth or the South West, as applicable, to ensure effective collaboration with teams, venues and customers across all locations.
- Analyse data to evaluate campaign effectiveness and inform strategy adjustments.
- Manage activity in-line with marketing budgets provided by Director of Operations.
- Stay informed about marketing, social media, and industry trends to keep our brand relevant and exciting.
Experience and Qualifications:
- A Bachelor’s degree in Marketing, Communications, or a related field.
- At least 2-3 years of experience in marketing.
- Experience in the beer, beverage or FMCG industry is highly advantageous.
Behavioural Skills:
- Adaptability to thrive in a dynamic environment.
- Teamwork skills to collaborate effectively.
- Curiosity to understand customer perspectives and needs.
- A commitment to quality in all endeavours.
What Does Success Look Like?
Success in this role means contributing to an increase in beer sales volume, enhancing retail shelf presence, and supporting our market share growth. You will play a key role in reinforcing Cheeky Monkey's esteemed reputation within the alcohol retail sector and the Western Australian market.
Apply now!
Join us in this exciting journey and bring your unique flair to Cheeky Monkey Brewing Co. While our ideal candidate would live in the South West region of Western Australia for day-to-day collaboration with our upper management team and production facility, we are open to considering candidates with the right skills and experience for a remote or semi-remote position.
Apply via this ad or email your Cover Letter and CV to ******@cheekymonkey.com.au to be a part of something truly special!